WHY GENERIC.DE?

Because we develop the  right thing   right 

Up to 3x faster coding

With AI-driven development, you can test product increments up to 3 times faster than before – accelerating your time-to-market.

You receive future-proof, maintainable software

Thanks to Clean Code standards, the generated code remains optimally and efficiently maintainable and scalable for years to come – for both humans and AI agents.

You receive perfectly customized software

By leveraging a holistic knowledge graph and continuous testing and refinement throughout development, we build the right solution. Perfectly tailored to your business case, your users, and your IT.

You have full control over costs and the project

With our integrated project management and regular reporting, you maintain full control over your project and budget at all times.

AI-driven

How we use AI in software development

Knowledge graph as context

An AI is only as good as the context it understands. We store your business case, architecture, and requirements in a machine-readable knowledge graph. This ensures the AI works with your specific project knowledge rather than general assumptions – and that knowledge remains within your company, even when personnel changes.

AI development environment

The language model is the engine, but the harness around it is the vehicle, the road, and the traffic rules. No one here uses an AI tool at their own discretion. Rule sets, guardrails, skills, and hooks define what data the AI sees, which tools it is permitted to use, and where it must stop – all documented and logged for every project.

Quality gates and approvals

Writing more code in less time doesn't automatically mean better code. That is why automated quality gates and human approval checkpoints are firmly embedded in our process – adhering to the same Clean Code standards we have upheld for over 15 years. No AI-generated code enters your application without being reviewed.

Our solutions

Convince yourself of our work

Man in a black t-shirt operating a tablet in front of two 3D printers with touchscreen control panels.

Digital Inventory Services: Our platform makes 3D printing a service

How we enable WÜRTH Additive Group to turn additive manufacturing into a service: IP-protected parts — in OM quality — produced on-demand.

A technician monitoring machine data on a tablet in front of large blue industrial machines in a factory hall.

Efficiently monitor and control industrial pumps – thanks to our IoT platform

How we help LEWA GmbH minimize pump downtime and maximize energy efficiency through Industrial IoT and smart monitoring.

Allianz Industrie 4.0 Award 2023 Baden-Württemberg logo in gold.
Two young men working on computers with multiple monitors in a modern office.

Software development­ support: quickly onboarded & cleanly coded

How we supported the Uhlmann Group in developing their "Track & Trace" software with a team of Clean Code developers.

Man at a desk viewing technical drawings on a computer screen using CAD software.

Development of modular, scalable planning software for building components

How we worked with Schöck AG to design and develop the planning and structural analysis­ software Scalix® as a modular cloud application. Sustainable, scalable, and of the highest quality.

Man wearing a respirator mask holding a spray device in one hand and a smartphone in the other.

Scan the Can: Always get the right spray setup with our smart feature

How we developed the core feature of the Spray­ Manager app for J. Wagner GmbH – intelligent material recognition powered by data science and machine learning.

Woman working on a computer with data analysis and charts on the screen in a bright office.

Software Quality Audit of a Healthcare QA Software­

How our Clean Code experts evaluated the newly developed QS-Monitor software from Saatmann GmbH with regard to source­code quality and system architecture.

Our solutions

Convince yourself of our work

Digital Inventory Services: Our platform makes 3D printing a service

How we enable WÜRTH Additive Group to turn additive manufacturing into a service: IP-protected parts — in OM quality — produced on-demand.

Monitor and control industrial pumps efficiently — thanks to our IoT platform

How we use Industrial IoT and Smart Monitoring to help LEWA GmbH pump­failure­Minimize times and energy­to maximize efficiency.

Development­under­Support: quickly incorporated & efficiently coded

How does the Uhlmann Group do with software­Development of Track & Trace with several Clean Code Devs under­have supported.

Development of a modularly expandable planning­software for components

How we with Schöck AG the planning and measurement­designed Scalix® software and developed it as a modular cloud application. Sustainable, scalable & of the highest quality.

Scan the Can: Always the right spray setup thanks to our smart feature

How we for J. Wagner GmbH the elementary feature of spray­Have developed a manager app — intelligent material recognition thanks to data science and machine learning.

Software audit of a newly developed QA software in health­creature

Like our Clean Code experts the newly developed QA monitor software from Saatmann GmbH with regard to source­Have checked code quality and system architecture.

Moritz Pastow
PROGRAM MANAGER DIGITAL SERVICES & IIOT,
LEWA GMBH
Because everyone is connected and shares the same project knowledge, it just works. And I save time and money that would otherwise be spent on explanations, knowledge transfer, management, or coordination.
Julian Geiger
Agile Team Lead Digital Solutions
Uhlmann Pac-Systeme GmbH & Co. KG
We were impressed by how quickly the generic.de team got up to speed and the motivation they brought to such a complex subject. The team works very independently and, just like us, places the highest value on quality. That’s how our software and our standards fit together perfectly!
Alexander Strobl
DIRECTOR DIGITAL TRANSFORMATION IT
J. WAGNER GMBH
At the beginning, there was a lot of mocking and prototyping involved. You have to find a service provider willing to jump into that. generic.de simply has the right mindset for challenges like these—the perfect hands-on approach.
Tobias Vock
Manager solutions
‍
‍Saatmann gmbh
The qualified software audit from generic.de was a huge help in our further process. The results took a lot of internal pressure off us. We finally had neutral, external confirmation that we were on the right track and knew exactly which areas still needed fine-tuning.
Manuel Stuhlinger
APPLICATION ENGINEERING & PRODUCT DEVELOPMENT
BEST WOOD SCHNEIDER® GMBH
For me as a client, clean code simply provides the security of being independent. I don’t want to be stuck in 10 years with a piece of code that no one understands anymore, forcing us to start all over again.
Nora Legittimo
CHIEF DIGITAL OFFICER (CDO),
SCHÖCK BAUTEILE GMBH
I find a beta phase with absolutely no bugs or other software issues to be quite unusual. But considering our industry’s extreme focus on security, that is obviously a fantastic thing.
AJ Strandquist
CEO WÜRTH ADDITIVE GROUP
generic.de is the perfect partner. Their technical expertise and ability to develop innovative software solutions helped us realize our vision for the Digital Inventory Service. The collaboration was defined by openness and transparency, which contributed significantly to our success.
OUR COMPANY

generic.de software technologies AG

We have specialized in the development of custom software for industry for over 25 years. Since 2010, we have been using clean code development across the company. Because we are firmly convinced that only sustainable software products create real and long-term added value. We're the Clean Code Company.
‍

kununu widget
1999
founded in Karlsruhe
125
employees in Germany and Croatia
18
years of Microsoft Partner
10
years of MS Cloud Solution Provider
15
years of Clean Code Development
12
million turnover in 2024
OUR JOBS

Be part of our team

What unites us is a passion for our job and the quest for perfection. “Are you tired of writing crap?” Be part of our team!

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OUR BLOG

News, know-how & technical articles

Clean Code
Development
18.9.26

AI in Software Development: Challenges, Quality, and Evolving Work

AI-driven software development has become faster. However, quality and control do not automatically follow.

Clean Code
Digitization
UX/UI
27.3.26

Software Modernization: The Right Way to Modernize Legacy and Outdated Software

How do we modernize in a way that protects ongoing operations, preserves business logic, and ensures the initiative remains budgetable and accepted internally?

Digitization
Development
Microsoft
26.2.26

Data-driven decisions — with custom BI software for your company

How can real-time transparency work regarding margins, costs and order situation with individual BI solutions?

Clean Code
Digitization
Development
18.2.26

The bus factor in industry: When a single person can become a corporate risk

Why companies should not underestimate the bus factor in software development and why a single person can become a corporate risk.

News
Digitization
6.11.25

generic.de and IMS Verbindungstechnik win the 2025 Allianz Industry 4.0 Award for the SaaS platform “Digital Inventory Services” by Würth Additive Group

Our award-winning solution makes additive manufacturing a strategic part of modern supply chains

UX/UI
News
29.10.25

generic.de wins the IUX Award 2025 for the measurement software PHIL by Philipp Hafner

Industrial user experience par excellence: Our measurement software solution PHIL, which we developed together with our customer HAFNER, was awarded

Agile
Development
UX/UI
Digitization
Clean Code
15.8.25

Dual Track Agile: Modern Software Development

Here you can find out what Dual-Track Agile is and how it can help with software and product development!

Digitization
4.2.25

Creating a software concept: basic building block for project success

A software project without a concept is like building a house without a foundation.

News
Team generic.de
10.6.24

generic.de celebrates 25th anniversary and announces further growth in Croatia

The Karlsruhe-based IT company generic.de celebrated its 25th anniversary on 08.06.24.

News
4.6.24

generic.de increases participation in Croatian software specialist littlecode to over 50%

generic.de increases company shares in Croatian software manufacturer littlecode d.o.o. to 50.4% and wants to continue to grow.

News
23.11.23

generic.de and LEWA win the Allianz Industry 4.0 Award 2023 for their IoT solution “Smart Monitoring”

The award-winning solution is an IoT system for industrial pumps consisting of hardware and software

Clean Code
Team generic.de
27.6.23

Five new Clean Code trainers for the CCD Academy and generic.de

How our colleagues were trained as clean code trainers — a guest contribution by Stefan Lieser, co-founder of the Clean Code Developer Initiative

News
23.5.23

Concentrated power for individual software development

generic.de software technologies AG enters into partnership with software development company littlecode d.o.o.

Agile
Digitization
10.5.23

Agile Software Development: Benefits, Frameworks & Best Practices

Why, how and under what conditions agile software development creates added value

Clean Code
Development
16.3.23

Clean code training at generic.de: an interview with our clean development trainers

Our Clean Development Trainers Felix and Thomas give an insight into their training courses: about the process, the learning objectives and about clean code

Clean Code
Development
Digitization
30.11.22

Sustainable software development: What is meant by it and how to develop sustainably

How to develop software that can be flexibly and adapted to new market and customer requirements in the long term

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WHITEPAPER

Industrial AI: 20 Use Cases aus der Praxis

Industrial AI: 20 Use Cases aus der Praxis

KI in der Industrie ist kein Zukunftsthema mehr, aber wo lohnt sich der Einstieg wirklich? Dieses Whitepaper zeigt 20 anonymisierte Praxisbeispiele, wo KI heute in Kernprozessen messbaren Mehrwert liefert – von Qualitätssicherung über Predictive Maintenance bis zur intelligenten Produktionsplanung.

Wenn Sie wissen möchten, welche Daten wir ver­ar­beiten und wie lange wir diese speichern, finden Sie weiter­führende Infor­mationen in unserer Daten­schutz­erklärung.
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